May
3
MySpace, Facebook, Twitter, and LinkedIn are all common words we hear on a daily basis. It is a revolution that people used for personal use, but many businesses are starting to utilize these as marketing tools. We recently met with Mark DeKeersgieter, Vice President of Sales & Marketing at Integrity Technology Solutions. He provided us with some useful statistics on social media marketing. He said, “There are 60 million users on MySpace, 100 million plus Facebook users in the United States, 20 million Twitter users, and many using LinkedIn, social networking is becoming increasingly popular.”
Other of his statistics for these sites include:
MySpace:
- 6% are ages 55 & up
- 34% are ages 25-54
- 60% are ages 24 & under
Facebook:
- 9% are ages 55& up
- 53% are ages 25-54
- 34% are ages 24 & under
Twitter:
- 20% are ages 55 & up
- 64% are ages 25-54
- 16% are ages 24 & under
LinkedIn:
- 16% are ages 45 & up
- 73% are ages 26-45
- 11% are ages 25 & under
Numerous local businesses in the Bloomington-Normal area have also jumped on the bandwagon. The new Normal Cornbelters baseball team already has 1,567 followers on Facebook. That is an impressive number considering they have yet to start the season. Another company that has many followers is the Beer Nuts Brand Snacks with 1,224 people who are Facebook users. The Children’s Discovery Museum in the small town of Normal has 495 fans and Upper Limits attracted 410 friends on Facebook. It has become apparent that social media media is an effective way to promote your business.
To connect with Mark, see below:
Twitter: http://kl.am/bMcY
Facebook: http://kl.am/bMcy
Integrity Technology Solutions Twitter: http://kl.am/bMdi
Integrity Technology Solutions Facebook: http://kl.am/bMdC
Integrity Technology Solutions Website: http://kl.am/bMj8
